Unlock real value from your CRM investment

Frictionless processes, better data hygiene and accurate forecasts every quarter. Luru makes the CRM work for you and your team.


Make every rep a super rep

Frictionless sales process

Configure revenue alerts and create practical meeting playbooks that enable sales reps to ask the right questions at the right time.

Better decisions with CRM hygiene

Ensure critical pipeline data is always available while taking revenue decisions, large and small.

Boost team productivity by 60%

Enable sales reps to access and update CRM from anywhere on the web. Save over 5 hours per rep per week.

One revenue workpace, unlimited capabilities

Implement sales methodology your way.

Drive better meetings by enabling sales reps to ask the right questions at the right time with practical Playbooks.

Create meeting notes and question templates pre-defined for the deal stage.
Tailor questions that pop on Zoom and Google Meet screens based on lead context.
Luru updates CRM records based on meeting attendee.

Stay on top of your pipeline with revenue alerts.

Stuck deals or missing CRM fields, don’t let your team surprise you in review meetings. Stay up-to-date with Slack alerts using Workflows.

Realtime and scheduled Slack alerts on any CRM condition.
With bi-directional alerts update Salesforce right from within Slack.
Automate follow ups and sales processes on Slack.

Make updating CRM a breeze for your team.

CRMs do get intimidating and time-consuming with hundreds of fields to update, clunky UI and slow interfaces. Luru makes CRM easy and selling fun.

Access and update CRM from within meeting apps and any web page.
Takes Sales notes that sync magically into CRM. Goodbye scattered sales notes.
Manage and update tasks and pipeline as simple as spreadsheets.
Why Revenue teams love Luru
Harsha Chelle
Strategic Accounts, Postman
Icon - Elements Webflow Library - BRIX Templates

Helps me quickly search and access Salesforce

Luru has made taking sales notes and updating Salesforce a breeze. All the context for my accounts are accessible for me and my team in a single place

Sethu Meenakshisundaram
Co-founder, Zluri
Icon - Elements Webflow Library - BRIX Templates

Luru has helped us stay on top of our pipeline

We are able to quickly create and iterate on sales processes on Slack. This has helped us to get a better picture of our pipeline in real time, identify blockers and react quickly to close more deals

Varun Raj
Sales Leader, Exotel
Icon - Elements Webflow Library - BRIX Templates

As a sales leader, Luru is a life saver!

The ability to pre-define templates and prompt my SDRs and AEs on must-discuss info is amazing! Personally, my hunt for a hassle-free meeting note taker is over :)

Shivam Gupta
Head - Sales, Cogno AI
Icon - Elements Webflow Library - BRIX Templates

Luru gives easy visibility into my team’s pipeline helping in better pipeline review meetings.

Luru enables my team to update Salesforce a lot quicker through a simple spreadsheet-like interface. Now our pipeline is always up-to-date !