Slash through your CRM tasks

Slash commands in chat are your shortcut to CRM efficiency. With Luru, manage your deals right from the conversation window—no tab-switching, just swift action.


Simplify your admin tasks

Bring your CRM into your workspace. Luru Commands let you control your CRM right from the chat interface—managing data, updating statuses, and creating records through simple, intuitive commands.

Work inside your chat

Seamless CRM access

Tap into your CRM directly from your chat. Luru keeps your focus in one place, eliminating those pesky context switches.

Instant CRM updates

Effortless edits, right where you are

Need to update a record or add a new one? Do it on the fly, directly within your chat. Luru makes it straightforward—just type and send.

Best Rattle competitor in the market- Luru

Natural language commands

Just talk, Luru understands

Tell Luru what you need in your own words. Say "Mark 'Akme inc' as priority," and your CRM is updated instantly. No codes, no jargon—just plain English.

Features you'll actually use

Straight-up useful stuff
Direct CRM access

Be the first to know critical changes.

Instant updates

Make changes to your CRM as easily as chatting.

Command like you talk

Luru understands and executes your natural language commands.

Automation plays on cruise mode

Process adherence

First response times report
Scheduled report

Sales Productivity

Meeting minutes reminder
Real-time alert

Deal collaboration

AE-CS handover automation
Real-time alert

Pipeline visibility

A report of deals closing this week
Scheduled report

Process adherence

Email template adherence report
Scheduled report

Sales Productivity

Contact last seen on product/website alert
Real-time alert

Deal collaboration

AE-SDR deal handover automation
Real-time alert

Pipeline visibility

Weekly/monthly deal health dip report
Scheduled report

Process adherence

Missed SLA report
Scheduled report

Sales Productivity

New qualified lead assigned alert
Real-time alert

Deal collaboration

AE and SDR recognition alerts on deal wins
Real-time alerts

Pipeline visibility

Sales process milestone alert
Realtime alert
Discover more automations

From our automation heroes

Solid HubSpot add-on that's been constantly improving. I have been able to receive notes during calls and sync everything to HubSpot. The support team is exceptional and takes feedback to heart to improve the product.
Reed Porter
Head of Sales & CS, Dev tooling startup
Luru seamlessly integrates with Salesforce and Zoom, allowing us to manage pipelines and update contacts directly from Slack. It saves us a lot of time in a cost-efficient manner, streamlining our sales process.
Jasper Guilaran
Account Executive - Full Cycle, TryProspect
Luru is a standout tool for revops teams. Our sales processes have become more efficient, and our CRM hygiene has improved significantly. My team can now focus on selling rather than admin work. And they are amazing listeners to feedback.
Anupreet Singh
With Luru’s no code workflows we have been able to quickly create and iterate on sales processes on Slack where our team resides.
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Sethu Meenakshisundaram
Revenue Head & Co-founder, Zluri
As a sales leader, Luru is a life saver! The ability to pre-define templates and prompt my SDRs and AEs on must-discuss info is amazing! Personally, my hunt for a hassle-free meeting note taker is over :)
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Varun Raj
Sales Leader, Exotel
Helps me quickly search and access Salesforce. Luru has made taking sales notes and updating Salesforce a breeze. All the context for my accounts are accessible for me and my team in a single place
Harsha Chelle
Strategic Accounts, Postman
The setup and scale of workflows on HubSpot is complex and often requires a service integration (SI) partner. With Luru, one doesn't need an automation background to define a sales process.
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Nilesh Gupta
Co-founder & Head of Operations, GrowthSpree