Drive predictable revenue with no-code sales automation

Real time visibility, single click updates, intelligent alerts and smart nudges for process adherence. Keep your revenue engine on track to quota attainment

say hello to luru workflows

Self-driving, customisable, no-code automation for high-performing sales teams

Begin right away

Get started in minutes with our no-code automator and industry-ready workflow templates

Customize to your needs

Automate complex sales processes with simple automated workflows using customizable conditions, objects and fields

Stay secure always

Your data and access are secure through SSO, even on the free plan! Oh, Luru doesn’t store any of your data ever. Your data is always only yours

What's IN Luru

A comprehensive set of features that rev sales teams and steer ops

Effortless productivity

Update your CRM frictionlessly with just 1-click right from within your Slack or Teams or Google Chat.

No-code workflow builder

Build whatever automation you need with an easy-to-use workflow builder with limitless customizability. Or start with one from the template library.

No coding required!

Bi-directional alerts

Don’t only get notified, update CRM records from right within your favourite chat app in seconds.

No logging in and clicking around on Salesforce or HubSpot!

Approvals

Approve discounts, add-ons, deals and more right from within messaging app at the click of a custom button. Automate the regulars based on conditions.

No more deals stuck because approvals are stuck in a never-ending email chain or a hassle on the CRM!

Analytics dashboard

Find out instantly how well your teams is adopting a process. Train reps better on process compliance, backed with data.

No more retrospectives that can’t help lost deals!

Pipeline visibility

Monitor and act on your pipeline with a bird’s eye view and granular reporting — visibility the way you want.

No-code workflow builder

Build whatever automation you need with an easy-to-use workflow builder with limitless customizability. Or start with one from the template library.

No coding required!

Bi-directional alerts

Don’t only get notified, update CRM records from right within your favourite chat app in seconds.

No logging in and clicking around on Salesforce or HubSpot!

Approvals

Approve discounts, add-ons, deals and more right from within messaging app at the click of a custom button. Automate the regulars based on conditions.

No more deals stuck because approvals are stuck in a never-ending email chain or a hassle on the CRM!

Analytics dashboard

Find out instantly how well your teams is adopting a process. Train reps better on process compliance, backed with data.

No more retrospectives that can’t help lost deals!

Cross-functional, lossless collaboration

with cross-functional teams on every deal.

No-code workflow builder

Build whatever automation you need with an easy-to-use workflow builder with limitless customizability. Or start with one from the template library.

No coding required!

Bi-directional alerts

Don’t only get notified, update CRM records from right within your favourite chat app in seconds.

No logging in and clicking around on Salesforce or HubSpot!

Approvals

Approve discounts, add-ons, deals and more right from within messaging app at the click of a custom button. Automate the regulars based on conditions.

No more deals stuck because approvals are stuck in a never-ending email chain or a hassle on the CRM!

Analytics dashboard

Find out instantly how well your teams is adopting a process. Train reps better on process compliance, backed with data.

No more retrospectives that can’t help lost deals!

Automation plays on cruise mode

Process adherence

First response times report
Scheduled report

Sales Productivity

Meeting minutes reminder
Real-time alert

Deal collaboration

AE-CS handover automation
Real-time alert

Pipeline visibility

A report of deals closing this week
Scheduled report

Process adherence

Email template adherence report
Scheduled report

Sales Productivity

Contact last seen on product/website alert
Real-time alert

Deal collaboration

AE-SDR deal handover automation
Real-time alert

Pipeline visibility

Weekly/monthly deal health dip report
Scheduled report

Process adherence

Missed SLA report
Scheduled report

Sales Productivity

New qualified lead assigned alert
Real-time alert

Deal collaboration

AE and SDR recognition alerts on deal wins
Real-time alerts

Pipeline visibility

Sales process milestone alert
Realtime alert
Discover more automations

From our automation heroes

Solid HubSpot add-on that's been constantly improving. I have been able to receive notes during calls and sync everything to HubSpot. The support team is exceptional and takes feedback to heart to improve the product.
Reed Porter
Head of Sales & CS, Dev tooling startup
Luru seamlessly integrates with Salesforce and Zoom, allowing us to manage pipelines and update contacts directly from Slack. It saves us a lot of time in a cost-efficient manner, streamlining our sales process.
Jasper Guilaran
Account Executive - Full Cycle, TryProspect
Luru is a standout tool for revops teams. Our sales processes have become more efficient, and our CRM hygiene has improved significantly. My team can now focus on selling rather than admin work. And they are amazing listeners to feedback.
Anupreet Singh
CRO, Gan.ai
With Luru’s no code workflows we have been able to quickly create and iterate on sales processes on Slack where our team resides.
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Sethu Meenakshisundaram
Revenue Head & Co-founder, Zluri
As a sales leader, Luru is a life saver! The ability to pre-define templates and prompt my SDRs and AEs on must-discuss info is amazing! Personally, my hunt for a hassle-free meeting note taker is over :)
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Varun Raj
Sales Leader, Exotel
Helps me quickly search and access Salesforce. Luru has made taking sales notes and updating Salesforce a breeze. All the context for my accounts are accessible for me and my team in a single place
Harsha Chelle
Strategic Accounts, Postman
The setup and scale of workflows on HubSpot is complex and often requires a service integration (SI) partner. With Luru, one doesn't need an automation background to define a sales process.
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Nilesh Gupta
Co-founder & Head of Operations, GrowthSpree