Book More Qualified Meetings

AI SDR Agents for
Inbound & Outbound

AI sales assistants that sound less AI, more human. Luru uses AI for the heavy lifting while keeping a human in the loop to ensure your messaging feels personal and gets results. No blindly exhausting your TAM, no robotic-sounding messages, no hallucinations. Human-quality  outreach at scale that lands real meetings.

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Set your outbound workflow on autopilot

80%
Outreach Using Luru

We've tested other AI SDRs and agencies alongside Luru, and nothing else comes close

Luru has been a game-changer for our outbound strategy. We run 80% of our outreach using their AI SDR, and it delivers qualified meetings consistently month after month.
Nalin Senthamil
Founder & CEO
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AI Sales Assistants For Every Workflow

Outbound

Reachouts that doesn’t feel cold

Luru finds the right buyers, crafts messages that sound human, and gets replies. No mass-blasting. Quality outreach at scale.

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Inbound

Turn signups into  conversations

Qualify product signups and demo requests automatically, route the right ones to sales, and book meetings—without making users wait.

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Unbound

Convert anonymous traffic into pipeline

Luru identifies high-intent website visitors and reaches out with personalized messages. You don’t just get traffic—you get meetings.

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Deal Revival

Bring dead deals back to life

Revive old CRM opportunities with timely, relevant outreach. Picks up the thread where your team left off and reopens closed doors.

How Luru AI SDR Generates Leads

1/6
Discover the right audience

Good outbound starts with good prospecting. Luru AI sales assistant finds the right leads from prospecting tools, LinkedIn, forums, or wherever your ideal customers are. When we book meetings, they are the right meetings with the right ICP, saving you time and driving better results.

AI SDR Practical Personalization
2/6
Enrich prospects with intent information

Luru AI sales development representative agent digs deep to research your target accounts and prospects. We gather insights from the web, news, social media, and forums where your prospects hang out. Are they cutting costs? Did they just hire a new decision maker? What did they mention in their latest podcast? Luru brings all this information together, so your outreach is always relevant and timely.

AI SDR Signal Data
3/6
Run hyper-personalized, human-quality campaigns

Our inboxes are flooded with AI-generated content, so why add to the noise? Luru creates emails that feel as human as possible. They're personalized, not the "love the weather in Florence" types. We speak the language of your ICP in the voice of your brand, making every message engaging and relevant.

AI SDR Personalization Example
AI SDR Practical Personalization
4/6
Multi-channel, well-timed outreach

Luru  AI lead generation software uses the signals we gather to understand the best channel for engagement. We ensure your messages reach prospects where they are most likely to respond, making every touchpoint count.

AI SDR Campaign Sequence

No More Spray and Pray
There Is A Better Way‍

Scale your pipeline consistently, the right way
Luru does 2x better than the average SDR and consistently beats the best SDR in the team. But most importantly, at scale. You define the ICP and we take care of the rest
AI SDR vs Human SDR
AI powered, with human in the loop
We scale with AI at every step. But AI can hallucinate. We care about what your prospects receive. That’s why we have a human in the loop who vets your outreach. We are not just another tool you tinker with. We are your outbound arm.
AI SDR workflow

Define your ICP. We handle the rest.

AI SDR Trained on Sales Data

AI models trained for Outbound Sales

Our AI model is customized for outbound sales. We will teach it to take on your brand voice and the language of your ICP.

Setup email infra and warmup

Forget about setup, deliverability, open rates, and all the technical details. We handle the technical setup and ensure your email lands where it should.

Automated campaign setup

We will, launch, and manage multi-touch, multi-channel campaigns with ease. There is our human in the loop to ensure things are on track.

Objection handling

Handle prospects concerns with ease in real-time and move them to qualified deals.

Self-learning model with feedback loop

Continuous learning and optimization based on campaign performance and human feedback.
AI SDR CRM integrations

CRM integration

Seamlessly sync with your existing CRM so you do not miss any lead

Why Customers ❤️ Luru

"We run 80% of our outreach using Luru"

Nalin Senthamil
Founder & CEO, Storylane
We've tested other AI SDRs and agencies alongside Luru, and nothing else comes close. Luru has been a game-changer for our outbound strategy. We run 80% of our outreach using their AI SDR, and it delivers qualified meetings consistently month after month.
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"The most complete AI platform for outbound"

Raj
Co-Founder, Finmo
It has meaningfully scaled our outbound efforts. We've tried other AI SDR tools, but Luru AI delivers the closest-to-human outreach - no spray and pray.
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"Luru's AI SDR Has Helped Us Book Meetings with the Right ICPs."

Sahil Affriya
Founder & CEO, Shiprazor
We are a logistics startup changing the logistics landscape in Africa. Luru's AI SDR has been instrumental in securing meetings with the right ICPs. Their human-in-the-loop approach has been a tremendous value-add, ensuring our strategy and messaging remain on point.
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"Luru’s image personalization changed the game for us"

Varun Raj
Sales Leader, Exotel
Selling a platform with multiple products across geographies is complex. Different buyers, different priorities—getting the right message to the right person at the right time was a challenge
Read full story

Still Have Some Questions?

01. Is Luru AI SDR suitable for small businesses or just enterprise sales teams?

Luru is used by businesses of all sizes—small and large enterprises alike. It adapts to different prospecting needs and scales with you. That said, one thing to keep in mind: Luru works best when your product already has product-market fit. If you're still in the early stages figuring that out, you can use Luru to explore and learn from outbound, but the volume of sales-qualified meetings may vary.

02. Is my data secure with Luru?

Yes, Luru follows industry-standard security protocols to keep your data safe. If you connect your CRM—for example, to revive old deals or integrate Luru into your workflows—we do not store any of your sensitive information. That data is only accessed temporarily during campaign personalization and is not retained beyond that.

03. How can I get support if I face issues?

 You can reach out to our team via chat or email for assistance. 

04. Is there a free trial available?

We don’t offer a free trial, mainly because there’s a setup cost involved in getting the infrastructure and workflows ready for you. That said, you can opt for a no-commitment pilot—at the end of which you can decide whether to continue, no strings attached.We’re also happy to share performance data from campaigns we’ve run for companies in similar domains or targeting similar customers, so you can get a clearer picture before you get started.4o

05. How much does Luru cost?

We offer two plans—Ensign and Captain. You can choose based on how many leads you want us to contact each month, and the level of personalization and integrations you need. You’ll find all the details on our pricing page

06. How easy is it to set up Luru?

Super easy. You just fill out a short onboarding doc where you define your ICP, product, and key differentiators—and we take care of everything else from there.

Let us scale your SDR motion.

Scale your outbound channel meaningfully. Forget vanity metrics. Let’s book meetings.
Talk to us