AI Agents

Agents built for every step of your outbound

Prospecting, research, qualification, personalization, copywriting, and review - each handled by a specialized AI agent so outreach runs end to end without human babysitting.

Why specialized agents?

Depth, not generic AI

Each agent is trained for its task. No jack-of-all-trades shortcuts.

Autonomous workflows

Agents handle the full flow, from list to outreach, without manual effort.

Consistent quality

Every prospecting step — research, copy, personalization — meets your bar.

Set your outbound workflow on autopilot

80%
Outreach Using Luru

We've tested other AI SDRs and agencies alongside Luru, and nothing else comes close

Luru has been a game-changer for our outbound strategy. We run 80% of our outreach using their AI SDR, and it delivers qualified meetings consistently month after month.
Nalin Senthamil
Founder & CEO

Meet Your AI Agents

Prospecting Agent

This agent builds your target list. It filters accounts by industry, size, geography, tech stack, or custom ICP rules. Instead of juggling spreadsheets or scraping LinkedIn, Prospecting Agent continuously finds and refreshes prospects that actually fit. Your outbound starts with a clean, relevant list every time.

Start Prospecting

Research Agent

No more hours of tab-hopping. Research Agent pulls company and contact context automatically — recent funding, product launches, team changes, tech stack, even social signals. By the time outreach starts, every account and prospect is enriched with timely, useful insights.

Start Prospect Research

Qualification Agent

Not every lead is worth pursuing. Qualification Agent applies your ICP filters — role, company fit, exclusions, reachability — and decides if a prospect should move forward. It ensures only the right people get contacted, so effort goes where it matters.

Qualify your Leads

Copywriting Agent

Crafting messages takes time, and templates often sound generic. Copywriting Agent drafts crisp, relevant outreach in your voice. It adapts tone, length, and structure to match your playbook, avoiding filler phrases like “hope you’re doing well” and focusing on what will actually land.

Try Copy Agent

Personalization Agent

This is where context meets messaging. Personalization Agent pulls details from signals — funding announcements, hiring trends, product launches — and weaves them into the outreach. The result: emails that feel one-to-one, not like mail merges.

Start Personalization

Review Agent

Before anything leaves the system, Review Agent acts like a sharp-eyed editor. It checks for quality, flags spammy phrases, suggests stronger hooks, and ensures the message feels professional and human. Every email passes this last gate, so outreach stays consistent.

Try Review Agent

Why Customers ❤️ Luru

"We run 80% of our outreach using Luru"

Nalin Senthamil
Founder & CEO, Storylane
We've tested other AI SDRs and agencies alongside Luru, and nothing else comes close. Luru has been a game-changer for our outbound strategy. We run 80% of our outreach using their AI SDR, and it delivers qualified meetings consistently month after month.

"The most complete AI platform for outbound"

Raj
Co-Founder, Finmo
It has meaningfully scaled our outbound efforts. We've tried other AI SDR tools, but Luru AI delivers the closest-to-human outreach - no spray and pray.

"Luru's AI SDR Has Helped Us Book Meetings with the Right ICPs."

Sahil Affriya
Founder & CEO, Shiprazor
We are a logistics startup changing the logistics landscape in Africa. Luru's AI SDR has been instrumental in securing meetings with the right ICPs. Their human-in-the-loop approach has been a tremendous value-add, ensuring our strategy and messaging remain on point.

"Luru’s image personalization changed the game for us"

Varun Raj
Sales Leader, Exotel
Selling a platform with multiple products across geographies is complex. Different buyers, different priorities—getting the right message to the right person at the right time was a challenge