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In outbound, more isn’t always better. Instead of relying on mass outreach, we integrate with multiple data providers, plug in our AI, and use smart heuristics to build the right list for you. No need to spend money on multiple tools or create complicated waterfall cascades. We ensure the people we reach out to truly match your Ideal Customer Profile (ICP), saving you time and effort.
And we don’t just stop at finding them. We handle the entire outreach process, making sure your message hits the right people with precision and relevance.
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Email deliverability can be tricky, but you shouldn’t have to worry about it. Luru handles the entire setup—from domain warm-up to making sure SPF, DKIM, and DMARC are in place—so your campaigns land where they’re supposed to: in the inbox. No need to stress over the technical stuff; we’ve got all the details covered, so you can stay focused on selling.
Personalization can make or break cold outreach. But it’s not about mentioning a prospect’s city or alma mater and calling it a day. At Luru, we take personalization seriously. Our AI uses real, context-based research to personalize your outreach in a way that actually resonates. We bring insights into every conversation that make your outreach feel genuine, not forced.
Our goal is simple: make your prospects feel like the message was written for them. And the best part? It’s all scalable. We use AI to research and personalize at scale, so you can get the benefits of one-on-one engagement without having to do the manual work.
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Luru doesn’t just send messages. We create multi-touch campaigns that combine email, LinkedIn, and more to ensure your prospects are engaged from every angle. Our campaigns adapt in real-time based on what’s working and what’s not. If a certain message or approach is getting results, we’ll double down on it. If something’s not working, we’ll shift gears.
All activity is integrated into your CRM or webhooks, so you can track progress seamlessly. You’ll get full visibility into every step of the process. And if you have a calling team, we provide scores and insights, helping them know exactly who to follow up with and when to maximize success.
AI can handle the volume, but humans ensure the quality. At Luru, AI takes care of the heavy lifting—handling data, sending messages, and scaling outreach. But we don’t leave it all to AI. Our team steps in to review and refine, making sure the messaging is sharp, aligned with your brand, and feels personal.
We know AI can sometimes miss the mark, which is why humans are involved where it matters most. This way, your outreach doesn’t feel robotic or off-target. You get the efficiency of AI, but with a human touch where it counts.
We use AI to personalize across text, video, images, and voice notes, but only when it genuinely adds value. Our approach focuses on creating meaningful, targeted content rather than generic or forced personalization that can actually harm engagement.
AI can generate content efficiently, but it can also make unexpected errors. Human oversight ensures every communication is thoughtful, relevant, and professionally aligned, protecting your brand reputation and improving engagement rates.
Our system continuously monitors key performance metrics like open rates, reply rates, and click-through rates. We proactively adjust strategies—rotating mailboxes, modifying send times, and refining templates—to maintain high deliverability.
We handle all technical complexities. From domain setup and email configurations to warm-up processes and campaign execution, we manage the entire technical infrastructure so your team can focus solely on closing deals.
Unlike platforms requiring extensive self-setup, Luru provides a fully managed solution. We can launch targeted campaigns quickly, with minimal effort required from your internal team.
Luru's AI SDR is ideal for teams seeking AI's scalability without compromising communication quality. Whether you're a startup or running enterprise-level campaigns, our approach adapts to your specific sales development needs.
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